NASCARRRRRRRRRRRRRRRRRRRRRR
how can you not like a BYOB sport that has drunks, boobs, loud cars, and good people?
like most other sports, its a spectator sport. you ATTEND an event, have a good time, pick a driver, and when you cant attend the other 30+ races you watch them on the TV to see how your boy is doing.
it really is that simple. chillin at the track with 250,000 of your closest friends is one of the best sporting events i have EVER been to and i have been to quite a few in my day
edit #2: i wrote a paper on NASCAR and its growth in the US over the last 50 years back in UNI. you would be suprised. The demographics of its fan bade mirror the demographics of the US both racially and geographically. ill see if i can find the paper when i get home but safe to say over 40% of the fans are female, 10% are black, and there are actually more tracks outside the "south" than there are in the south now including New Hampshire, Pennsylvania, texas, Las Vegas, a few in california, chicago, kansas, and many others that im not going to rack my brain for. and they all still fill the stands just as much as the "southern" tracks.
edit #3
http://www.dkmsm.com/...20Base%20Demographics.pdf
2010 demographics